Most visitors to your careers page (90%, in fact) are not there to apply for a job. Not today, anyway. They’re there to find out about you as a potential employer. These individuals demonstrate great interest in your organisation; however, the problem is, unless they make an application, you have no way of knowing who they are.
Until now.
Clinch Talent is the first step in building a better talent network, helping employers attract, identify, and really get to know these passive candidates — before they hit “apply.”
Clinch leverages the proven practices of content marketing — helping you build better careers content and delivering key information on the candidates who engage with that content. This improved flow of information in the pre-application stage makes it much easier for both sides to figure out if they are a good fit.
By improving the flow of information between candidate and employer in the pre-application stage, Clinch allows for the creation of a more personalized candidate experience and gives you greater control over the quality and quantity of candidates in your ATS.
The result?
Smarter sourcing, better informed candidates, and more effective, more efficient recruiting all around.
Here’s how it works:
Bring job listings to life: Wrap rich-media content around your existing jobs for eye-catching pages that are sure to engage and convert the right kinds of candidate. Do it quickly and easily using the Clinch page editor: no design experience required!
Identify your most engaged candidates: Monitor candidate behavior. See who is browsing your careers content, which pages they’ve visited, and what jobs they’re looking at.
Review content performance: With the help of custom heat-mapping technology, see which content is proving most popular with candidates.
Automate candidate messaging: Create personalized messaging and let the Clinch workflow tool make sure the right message is delivered to the right candidate (and/or team member) at the right time.
Integrate with your ATS: Import jobs and build rich-media landing pages for those jobs automatically. Post-application, let the transfer of additional candidate information to your ATS help you make easier hiring decisions.